What Are Private Label Makeup Products?
Private label makeup means using pre-formulated beauty products—like lip gloss or eyebrow pencils—that you can brand and sell as your own. It's a perfect solution for startups, influencers, salons, and online shops.
Why Choose Private Label in 2025?
- Low risk, low investment
- Fast go-to-market (as little as 30 days)
- Customizable branding, packaging, and shades
- Ideal for testing trends or building a niche brand
Top Private Label Makeup Categories
Product | Custom Options |
---|---|
Lip Gloss | Color, scent, applicator, label |
Eyebrow Pencil | Shade, tip style, spoolie end |
Foundation | Coverage, tone, tube style |
Eyeshadow Palette | Theme, texture, pan layout |
Blush & Highlighter | Finish, compact design, glow intensity |
What ZM Beauty Supply Offers
- FDA/GMP-compliant formulations
- Vegan, cruelty-free, clean ingredient options
- Design support: logo printing, packaging, labels
- MOQ starting at 500 units per SKU
- Global shipping and regulatory compliance assistance
How the Private Label Process Works
- Select Your Products – Choose from trending base formulas
- Customize Packaging – Tubes, jars, applicators, color finishes
- Add Branding – Your logo, labels, boxes
- Sample & Approve – Test product performance before launch
- Launch & Scale – Receive your products ready to sell
FAQs
Q1: How long does it take to start?
Typically 3–4 weeks from design to production.
Q2: Can I request specific colors or finishes?
Yes! Choose from existing shade catalogs or request custom matching.
Q3: Are formulas vegan or organic?
We offer both, along with Halal and cruelty-free options.
Q4: What’s the MOQ?
500–1000 units depending on the product and packaging type.
Q5: Can I start without a logo?
Yes. We can help design basic branding for new businesses.
Conclusion: Launch Smart with Private Label Makeup
Private label makeup products offer the fastest and most flexible way to bring your brand to life. At ZM Beauty Supply, we guide you from concept to launch with expert support and scalable solutions.