A professional-grade color cosmetics brand founded by a major influencer, targeting the UK market, specializing in lip and cheek products. Their previous supplier only offered off-the-shelf products and couldn't support many of their creative ideas.
After understanding their vision, we provided localized service — met face-to-face to brainstorm new concepts. We offered a wide range of packaging options, patented technology support, and rapid sampling. The full order was delivered within 30 days.
Their peel-off lip stain and patented-brush lip tint lines have successfully launched and received strong market acclaim.

An Italian online beauty retailer needed a full-service OEM supplier for their color cosmetics line. Their previous supplier couldn't balance small-batch custom runs with fast turnaround on bestsellers.
We offered a flexible first-order solution: 5 SKUs at 1,000 units each, with reserved production capacity for quick replenishment. After confirming the winning products, we delivered the restocking within 3 weeks.
Today, their mascara line has grown into a rich product range and become a bestseller for their brand.
Over 18 months of partnership, they've placed 9 repeat orders, expanded from 5 to 12 SKUs, and grown their single-order volume to 50,000 units.

A well-established mascara brand in the Netherlands with strong customer loyalty was looking to expand into new categories. The challenge: launching unfamiliar products into a competitive market with high uncertainty.
We helped them study their user base — demographics, preferences, regional trends, and their founder's unique brand personality — then recommended a color cosmetics line tailored to their audience.
Leveraging their loyal fan base, they successfully launched a capsule collection spanning eyelash products, lip care, and functional lip tints, completing a seamless transition from 0 to 1 in color cosmetics.
Today, each order covers 5+ SKUs with a single-order volume of 12,000+ units.
Testimonial Quote:
"In a competitive market, I worried about how to keep our fans engaged and loyal, and how to bring them more and better products. ZM helped me go from 0 to 1 and strengthened my brand's competitiveness."

At a trade show in Saudi Arabia, a well-established local channel distributor discovered our patented soft-tube lip gloss. They brought their team to our booth and tested the texture, color payoff, and fragrance on the spot. The result was exceptional — they were amazed to finally find a high-quality, differentiated product in the market.
They placed an immediate first order of 80,000 units. Since then, they have continued reordering and expanded into additional product categories.